All News - 14.05.2026
Beauty Istanbul Exhibition 2026
An intense and inspiring experience has come to an end, allowing us to once again bring the MAXXelle vision to an international stage filled with dialogue, innovation, and new connections.
From May 7th to 9th, at the Tüyap Fair Center in Istanbul, we had the pleasure of meeting partners, distributors, and industry professionals from around the world, sharing our approach to hair care: formulation research, professional performance, and careful ingredient selection.
Events like Beauty Istanbul represent a concrete opportunity for growth and dialogue, as well as a valuable space to observe the evolution of the global professional haircare market.
We thank everyone who visited our booth, dedicating their time, interest, and engagement to us.
See you soon
All MAXXelle lines are based on 100% natural plant extracts.
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